CellMass^TM won the Creatine Product Of The Year award for 2005, 2006 and 2007! One of the sports nutrition industry’s most popular products over the course of the last few years, CellMass^TM is BSN^TMs post-workout and nighttime mass, recovery and performance activator. Promoting these three processes is a unique combination of amino acids, minerals and key electrolytes that rapidly absorb to refuel muscle cells, maximize ATP stores and saturateyour growing muscles. It’s for this reason that the CellMass^TM you take today, is the CellMass^TM you will feel tomorrow! CellMass^TM,Where mass and recovery begin.^TM

A proprietary blend of four advanced creatine analogs designed to increase creatine transport, uptake and effectiveness, leading to accelerated muscle recovery and hydrogen ion buffering. AVPT contains:

Sodium Creatine Phosphate Matrix: A sodium salt of creatine phosphate, which enhances water solubility. Once inside the bloodstream, a sodium chloride dependant transporter is responsible for carrying the creatine to the muscles cells. So by combining creatine with sodium, the uptake and absorption of creatine is greatly enhanced.

Creatine EthylEster-Beta-Alanine Dual Action Composite (CarnoSyn^®): BSN^TMs newest proprietary blend, designed to increase water and lipid solubility of creatine. Not only has BSN increased water and lipophilicity, hydrogen ion buffering has also been addressed with the addition of Beta-Alanine. Recent research indictates that the "burning" sensation of muscularfatigue may not be simply lactic acid accumulation, but also an accumulation of hydrogen ions; a metabolic by-product. Beta-Alaninesupplementation increases the production ofcarnosine, a dipeptide known to buffer lactic acid accumulation and decrease hydrogen ions. Thus by combining a fat and water soluble creatine with Beta-Alanine , it enables the creatine to function beyond its normal rate limiting system leading to superior absorption and effectiveness.

Creatinol-O-Phosphate-Malic Acid Interfusion: A creatine analog known for its role in supporting cardiovascular function, increasin g oxygen availability, endurance, work capacity and time to exhaustion. ATP is our body’s energy, the energy to have a muscular contraction and the energy to repair muscle tissue. Creatine helps to carry phosphates which it donates to ADP to make more ATP, thus more energy. This process if further enhanced by Malic Acid, a Krebs Cycle intermidate involved in the production of ATP. This interfusion functions synergystically with creatine to create more available ATP for explosive energy.

Creatine AAB^TM (Creatine Alpha-Amino-N-Butyrate): The final creatine analog in AVPT. As with the previous analogs, absorption and effectiveness are greatly increased, increasing ATP production and thus anabolic effects. Unlike the other creatine analogs of the matrix, Creatine Alpha-Amino-N-Butyrate posseses anti-catabolic effects also. Leucine, the branched chain amino acid, is metabolized to ketoisocaproate, which is then metabolized to alpha amino-n-butyrate; this metabolite increases protein synthesis and minimizes protein damage from intense training. Not only is creatine absoprtion and effectiveness increased by this bond, but an element of anabolism and anti-catabolism is obtained.

Glutamine AKG(2000mg): Glutamine is the most anti-catabolic amino acid. Chemically bonding glutamine to AKG, to form glutamine AKG, increases stability and absorption, ensure full effectiveness. Glutamine AKG promotes muscle cell volumization, protein and glycogen synthesis, muscle tissue repair, growth and hardening. Glutamine AKG also supports muscle cell uptake of creatine and insulin-dependent anabolism. Overtraini ng is associated with low plasma glutamine levels, thus CellMass^TM may help alleviate or prevent the negative effects of overtraining.

Directions

Recommended use on Training Days: Serving 1: As a dietary supplement, mix 1 scoop with 4-6 oz. of cold water or any beverage of your choice immediately following your workout (on an empty stomach). Serving 2: As a dietary supplement, mix 1 scoop with 4-6 oz. of cold water or any beverage your choice, 6-8 hours before or after your post-workout serving (on an empty stomach). Recommended use on Non-Training Days: Serving 1: As a dietary supplement, mix 1 scoop with 4-6 oz of cold water or any beverage of your choice upon waking (on an empty stomach). Serving 2: As a dietary supplement, mix 1 scoop with 4-6 oz of cold water or any beverage of your choice, 6-8 hours after your first serving (on an empty stomach). Note: To prevent settling, stir vigorously and drink immediately. To ensure maximum results: wait 20-30 minutes after taking CELLMASS before eating a meal or drinking a shake; it is also suggested to use this product in full within a 30 day period. Do not store in direct sunlight, store in a cool dry place. Note: To maximize the effects of CELLMASS consume 120 oz. of water per day and a diet that is rich in protein and carbohydrates. Your body chemistry and weight will determine how long it takes to experience the effects of CELLMASS. Many users may notice the effects within the first 3-7 days of recommended use. Each week thereafter, the effects will become more pronounced. Other uses may notice the initial effects after 7-14 days of use. Again, the effects will become more pronounced each week thereafter. CELLMASS begins to induce its maximum effects in weeks 3-12. After 12 weeks of use, discontinued for at least 4 weeks. Store in a cool dry place.